Retouching | Before + After

Happy 2017, everyone! Cheers to a fresh new start in the new year. I know some of us have goals and resolutions that we hope to stick to this year...I am sending out my good vibes and positivity that we can all attain them, especially if they're simple. (For example, one of my goals for 2017 is to focus more on flossing my teeth. I'm in a terrible habit of not doing it and my dentist is sure to point it out every 6 months! Tired of it, so I'm going to take 30 whole seconds out of my day each day to do it! I even wrote myself a note on my bathroom mirror with a dry-erase marker! I've found that notes help a lot too.)

Today, I'd like to touch base on what retouching looks like in the eyes of a photographer and what the client might miss being "behind the scenes." Each photographer has their own post-processing style, some being bright and bold, others being more "contrasty" and some being a bit more "soft" or "flow-y". Regardless of the style, each photographer all must dive into your hundreds (or even thousands) of images to choose the perfect ones and then retouch them to fit our liking as a photographer. We spend countless amounts of hours staring at a computer screen, sometimes taking longer breaks than we want to because we're constantly looking at a digital screen! There are also times that we must step away from retouching a session because all of the images sort-of run together. Stepping away and coming back refreshed is one of my favorite techniques because my job never gets boring! It's like coming back to a whole new session each time! (I recently had an eye appointment with a new optometrist and he shared with me that my eyes have drastically changed because I switched professions. I told him I quit working for the Starbucks Corporation in June and that I'm a full-time photographer now. He 100% blamed my computer for my change in eyesight! Crazy! Moral of the story, be sure to keep up with your Optometrist! An updated prescription can make a ton of difference and your eye health is SO important! Take care of them eyeballs!!!)

Okay, so back to the actual action of retouching. What is retouching, you ask?! Well, to put it simply, it's (for me) finding all ranges of the images' tones and then applying those tones to be 100% true. 100% blacks, whites and middle grays. I prefer Adobe Lightroom over Photoshop. I was taught how to use Lightroom in college and I feel that it is a program that respects the actual idea of the "truth" in photography. In contrast, Photoshop allows the user to completely turn an image into a lie, and to me, that's not photography. Photography is TRUTH. Photography captures "facts". Actions in Photoshop, I think, allow the photographer to completely change an image into what it is not.

As a Professional Photographer, I get asked frequently after MANY sessions if I could slim faces, hips, waists and other body parts while in my post-processing mode. My answer is always going to be NO. I studied photography as an art in college. I learned the truth of this medium and that's why I love it. I refuse to change my style due to clients not wanting to accept the "truth" about their images. If you want your body parts fixed/retouched in post-processing, I hate to say this, but it's the truth and I back it up...I am NOT the photographer for you! If you want raw, real and truthful images...moments captured that other photographers aren't focused on, I'm your girl! The truth is such a beautiful thing!!!! 

 

Client Questionnaire

Happy Saturday, friends! It's been a really busy week here at Whitney Brewer Studios.  We've been working diligently on blogging and marketing about what YOU guys care about...and we've gotten to a point where we said "Okay. We've done the research...but how does this apply to MY audience?! How can we change what we're doing to be more successful at spreading the word about Whitney Brewer Photography, while still giving an excellent experience to go along with the great images?!" I'm truly stuck and need your help! You're my audience. You're the ones who are the consumer. If you'd be so kind to answer these few questions, I'd like to offer you a special offer! If you answer these few questions honestly and kind-heartedly, I will provide you with a 15% discount off of your next session with us and the offer never expires. Once you provide answers below to this question, I will personally get a hold of you and mail you your coupon. Thank you in advance!

1) When you hire a photographer for lifestyle, wedding or family photos, what kind of incentive would you look for when referring others to that photographer? (What type of gift would be most appreciated for you as the client from your photographer as a "thank you"?)

2) What type of gift would be most appreciated for you as the client from your photographer as a "thank you"?

3) What do you look for first on a photographer's website?

4) Would you prefer: a free print, a discounted session, a gift card or other (feel free to add suggestions!)

5) How did you find your wedding photographer? Lifestyle photographer?

 

Thank you so much for your participation! It's greatly appreciated!!

 

 

PS-For your viewing pleasure, I have included a photo of my Dad and my dog. Two of some of my favorite men! :) Happy Weekend!

Chasin' dreams...

Hey friends! Hope you're having a great week. Happy Hump Day!

This past weekend I got lost in friends and family. On Saturday, I gathered up my dad, my best friends (Samantha and Rory...they're pictured below!) and my comfy clothes to jump out of a perfectly good airplane in Xenia, OH. It's been a dream of mine since I was a little girl and I was so excited to finally be doing it.  The weather was smoldering hot and muggy until about 4:30pm. All 4 of us were sweating profusely, drops of perspiration descending from our foreheads and eyelashes. We noticed black clouds coming our way so we eagerly checked our radar apps to make sure that jumping was still looking promising. We sat and waited the storm out. Guess what? It never stopped until we were all on our way home to Columbus.

Skip forward to Sunday.

I worked until about 5pm, ate some dinner, geared up and moved my in-laws into our house! It's been a long and exciting week. I consider this a opportunity to get to know my family on a deeper level and I couldn't be happier to have them here with us.  (Plus, I never had a sister until Jason asked me to marry him...I went from zero to 5...inheriting a sister is pretty cool, actually!) Monday we all got a bit more settled in and then Tuesday was my sister-in-law, Ashley's, 31st birthday! Her and I treated ourselves for most of the afternoon and then the boys spoiled her and I at the Hilton downtown for some EPIC dinner! (Scallops, salmon, short rib, pork belly...drools)

Now that I've had some time to sit down and pay attention to my WORK (insert apology for taking a mini vacation. Sorry, y'all!), I had a hard time trying to figure out what to talk about today...but fear no more! I conquered another dream today and I wanted to share it. I've been dreaming about this since college and 5 of my favorite people made my dream become a reality. I really couldn't even thank them enough for this, from the bottom of my heart. (and also the amazing friends that donated this amazing truck and land for us to use for the shoot!!!)

When you think your dreams are just dreams, keep reaching. With a positive attitude, anything is possible!